What on Earth exactly are Sales doing in this modern world?

What’s the point of doing ____ when you can just Google everything?

Anthony Cheung
3 min readMar 5, 2022
Photo by Tingey Injury Law Firm on Unsplash

I always come up with the question

“What is the value exactly a Sales offering to the customer when everything you can just google the answer?”

Or Better yet

“Everyone knows Sales get his payday from skimming off the customer, why on Earth people will still want to listen to Sales?”

One Day, I come up with this question to Louis (My team head back in the day). Louis told me a simple answer, “Personalisation”. What we are pitching or selling, is tailormade and customized for the customer. Because we understand so well of the product (Or Sales should be), we know the details and the limits of the product itself. And better yet, we can build a solution based on the pain point the client has. Thus our sales deck, as personalized as it is, it has some values. That's our efforts and pull research into a pitch!

After closing this conversation, my brain took a long journey thinking of what I have been doing when I am google the answer. How to build a PC? Follow these steps! Not sure certain info is talking about? Google further!



Anthony Cheung

I write about personal experiences, rides and bumps throughout my career life. — while inspiring others of empathy and work ethics